My latest post ( yes it has been a while! ) is about my newest and recently completed placement with X - Co, a small supply company to retailers such as Dorothy Perkins, Topshop, ASOS, Jane Norman and a few more. I really enjoyed working for Harry, the head designer, and learnt a HUGE amount about designing for commercial purposes as well as how a small business operates.
I have included some of my designs completed here.
These first designs are for a range being designed for Tammy Girl. Their target age range is 8 - 16 and I personally feel a lot of their garments are a little bit tarty. I tried to tone down the sex appeal with my designs but maintain a real sense of trend-led fashion.
The next group of designs are for Jane Norman. The basis of the designs are very Balmain. Very panelled, body-con and sexy. Zips are a huge feature on a lot of catwalks this season so I wanted to include a lot of these too. All of the below designs will be in various shades of Bengaline (a very stretchy woven fabric) which Jane Norman are synonymous with and have metallic top stitching detailing.
The next designs are for a French company called Xanaka. Their clothes are very River Island, H&M and Bershka. So quite young and funky with unusual detailing and trend influenced garments. Xanaka were looking for garments to expand their A/W 09 collection, specifically jackets and trousers so I did a bit of high street research and did designs for this.
The rest of these designs are just for X-Co to produce as samples. Harry will look at them once they come back from China and decide whether he thinks they are suitable for sending to companies. At the moment they are sending a lot through Dorothy Perkins, Pimkie, Mim, Xanaka and Topshop so any of these designs could end up at places like these.
All work and images subject to copyright (me and X - Company)
